Alachisoft has finally added Australia to its list of the visited continents. The visit was long due and finally TechEd Australia 2012 became the raison d’être for us to achieve this milestone.
The tradeshow took place between September 11th and 14th in Gold Coast, Australia. Alachisoft exhibited at booth 54, which was right across Microsoft’s showcase booth. We presented our flagship distributed caching product NCache and also our SharePoint RBS product StorageEdge.
It was exciting and amazing at the same time because of an unexpectedly overwhelming response by the audience. Andy, Business Development Manager for NCache, best described these sentiments as follows:
“When we signed for TechEd Australia, we noticed that the attendees were mainly IT folks as opposed to developers. We always believed NCache to be a highly developer-centric product but upon participation we learned that these Australian IT professionals were as receptive and appreciative of the technical strength and feature richness of NCache as the developers’ community elsewhere.”
Nick, Sales Manager StorageEdge, had this to say:
“StorageEdge after winning hearts and minds of Americans and Europeans captivated the Australian audience too. They not only appreciated its feature richness but also the simplicity and ease of its use. The SharePoint performance gain and the reduction in maintenance costs impressed them. The latest File Share Integration feature was hailed for its effectiveness and genuineness.”
Prospects from various industries participated in the conference. Alachisoft booth had the pleasure of demonstrating to about 381 engineers and experts from more than 200 companies including the Australian public sector institutes.
We also conducted a lucky draw towards the end of the show for a Gateway Netbook for our respected visitors. The winner of the Netbook at TechEd Australia was Dwight Jolly from Cowan University. We congratulate Mr. Jolly on this prize and thank him and all the visitors at the Conference and look forward to meeting more prospects next year.